Freecoat Nails is the nation’s first nontoxic nail + beauty franchise system. The locations provide an upscale beauty salon environment with nontoxic skincare products and services. The team at Freecoat approached Lazarus to design a modern website that conveyed the high end services and franchise opportunities of the salon model. We designed a fun and trendy branding guide and website to match. We also built a custom booking solution for an easy user experience for group bookings.