Digital Marketing | Charlotte, NC

Industrious B2B businesses use us. (And high-value B2C industries, too!)

Lazarus Design Team is a full-stack digital marketing dream team for companies that are hungry to grow.

LET US EXPLAIN

What is Digital Marketing?

Digital marketing is a combination of strategies to improve your company’s online presence. Digital marketing strategies for Charlotte businesses can include Search Engine Optimization (SEO), Search Engine Marketing (SEM), Pay-Per-Click Advertising (PPC), developing a comprehensive online marketing plan, and more.

Ready to Grow?

”If you’re looking for a digital marketing agency in Charlotte, NC, Lazarus Design Team is here for you. We’ll develop a marketing plan to grow your business in the Queen City and beyond with Lazarus by your side.

When researching marketing firms in Charlotte, NC, remember that Lazarus Design Team won’t treat you like another entry on a spreadsheet. When you choose Lazarus, you get a dedicated team of highly skilled individuals who think of themselves as your in-house team.”

Brennen SmithCo-Founder

Free consultation

Does your business generate over $1m? Contact us to discuss your conversion goals and get strategies to ramp up your sales. (I know, we should be charging for this.)

READY TO GROW?

What are your options?

1. Continue doing little to no marketing and miss out on opportunities for growth in Charlotte and beyond.

2. Hire a team that delivers a high ROI. A team that does the work at a fraction of the cost would typically be if you employed them internally (e.g., marketing manager, designer, developer, marketing strategist, copywriter, etc.).

So, which is it going to be?
INDUSTRIES WE'VE WORKED WITH

Who we are, and why we can help

At Lazarus Design Team we know that marketing is both art and science. We also know that marketing and technology are almost indistinguishable from each other today.

Leveraging both tried-and-true and also cutting edge B2B Demand Generation strategies and tactics, we produce revenue growth for small to mid-sized companies.

Timber
Law
Furniture
Logistics
Audio Video
Dental

Did your last marketing effort flop?

We’ll create a custom-tailored strategy for your business and implement everything. We’re ready to do what it takes to grow your business to new heights.

Let us build your state-of-the-art digital marketing engine!

Partner with us as we take over the heavy lifting of digital marketing to bring you new customers.

”Lazarus Design Team did an amazing job improving our online visibility! Not only did they create a complete marketing strategy for our specific niche market, they also constantly come up with new ideas and stay on top of everything at all times. Thank you Lazarus for everything you do, we really love working with you!”
Julia Kappler

How we generated $2 million+ of pipeline value in 4 months

Find out how we were able to generate more leads and build a plump pipeline for Kappler.

We're focused on providing a Return on Investment that will be a no-brainer.

An investment in Digital Marketing should make you more money.

Most digital marketing agencies in Charlotte lock you into lengthy contracts. You just have to stick it out with them even if you're not getting the results they promised. Their goal is sales - they try to get as many clients locked into a year-long contract and don’t care if they lose you at the end of the contract. They have a high churn rate, their clients come and go, and they’ll just replace you with another business when you leave.

But we’re different. We don’t lock you into a contract. Our clients work with us because of the results we get. If we’re not providing an ROI that makes sense for you, then you can stop working with us. We’ll let you in on a secret. None of our clients have ever left us. Why is that? Because we deliver results, we’re responsive, and we care about our clients as real people. We treat our work as if we were the owner of the business. We only do what we would do if it were our own business.

Drive Qualified Leads

State-of-the-art digital marketing engine

We start by designing an amazing website that converts visitors into customers. Then we build out a digital marketing strategy that drives your audience to your high-converting website. What makes us stand out from typical digital marketing agencies and web designers is that we build your entire digital marketing funnel from beginning to end as your 'in-house marketing team.' Meaning, we are a tight-knit team that learns your business and focuses on your growth.

Contact Us
It's All About Revenue Growth

Digital Marketing Services

Web Design

Using a scientific web design approach, we’ll build a site that converts users into customers.

SEO

Own your industry by dominating Google rankings with best SEO practices and techniques.

PPC

Start getting results immediately and accelerate your sales with our PPC campaigns.

Social Media Management

Engage with your audience with posts guaranteed to increase engagement.

Conversion Optimization

Use data to optimize landing pages and ads to make sure you’re converting customers.

Copywriting

Make sure your copy is clear and concise because words sell products and services.

Content Creation

Create highly valuable content for your audience to win new customers.

Branding Design

Design a brand image that you’re proud to show to the world and is unique to your business.

MarTech

Our marketing technology provides insights into customer behavior, tracking, and powerful analytics.
MARKETING FAQs

Frequently asked questions

Where are people spending their time? Online. Digital marketing is a chance to reach people where they are. Since the COVID-19 pandemic, internet usage has gone up 70%. People are spending more and more time online. And this is where you can reach them.

If you want to conquer a specific location, Google My Business is the first place to start. If possible, Google would rather help users answer their questions without leaving the Google search page instead of sending them to your website link. With this in mind, focus your energy and resources on optimizing your Google My Business page, so your information is available when people in Charlotte search for your industry.

Whether you choose to work with a digital marketing agency to grow your business in Charlotte or decide to keep your marketing in-house, there are a few essential steps to set your company up for success.

  • Develop your website, social media, advertising, and any other digital assets with a mobile-friendly focus. On average, more than half of your customers will access your website, social media, ads, and more from their phones instead of a computer. Keep this in mind when selecting your images, planning your videos, building a website, and creating graphics.
  • Choose the content you can consistently create and share. This content could be blogs, videos, podcasts, and social media posts. The best content to share is the content you will stick with for the long haul. If blogging isn’t your thing, but you love making videos, focus your energy on creating videos.
  • Think about the words a potential customer would search trying to find your business online. Are they looking for a “dry cleaner near me” or “charlotte interior designers?” At Lazarus, we like to focus on keywords like “digital marketing charlotte” and “marketing firms charlotte NC.” Once you know what people are looking for, you include those keywords and key phrases in your website to help Google see that you have the answer to their search; this is called Search Engine Optimization (SEO).
  • When you launch your digital marketing campaign, whether you choose to go in-house or hire a marketing agency like Lazarus, it is crucial to understand that results may not be instant. It takes time for Google and other search engines to understand your web content and trust your expertise before showing your content to people in the search results. We encourage you to monitor changes monthly to see how your SEO and content bring users to your website.

How is their communication? Do they have a lot of clients leave? Do they provide monthly reporting? Do they have enough people to do the work? Do they have a large team where I’m just going to be another cog in the machine? Do they get results for their clients? How long before you start getting qualified leads? What’s the most success they’ve ever brought to a client?

We’re a customer service driven digital marketing agency. We’re fast, responsive, and relationship-driven. Our comprehensive capabilities make us the ideal team. We have the designers, marketers, developers, strategists, and writers to create revenue-providing marketing campaigns. We’re big enough to get the work done but small enough to service every client with excellent attention.

GET AHEAD OF THE CHALLENGE

Challenges our clients commonly face

1. They don’t have a lot of time to devote to marketing because they’re running the business.
2. They’re not getting results from their marketing efforts.
3. They need an entire team but don’t have the budget to hire everyone in-house.
4. They don’t know where to start with marketing.

What's Next?

Let's Build Your Marketing Engine

Have Questions?

Let's Talk